Freelance Copywriter

FEELING BLUE

A rushed feeling, the feeling of misunderstanding and loneliness. Everything was better when we were young. I want to feel like a careless child.

Nowadays we see more and more people succumb to stress because of bars being raised. Everything needs to be better, faster and bigger. You live life to prove yourself constantly, you are here to climb up the ladder, your life must have meaning before you can die peacefully. More and more people are being hit by the grind of life and burnouts are becoming more common.

Sometimes we long for a utopia, a place where we can withdraw. Away from reality for inner peace and quietness. A place where we can selflessly remove ourselves from the present. The need to escape reality, the need to dream about something as sweet as heaven. The wish for everything to be how it was supposed to be.

Nature suffocates in exhaust gases, animals disappear forever and there are still people who do not believe in global warming. Escaping this world is not possible but we can make it a better place by using our brains while sketching a future. Re-use, sustainability, biodegradable and craftsmanship should be key values that start a fresh life for (slow) fashion.

An achievable utopia focused on nature. A place where stress and performance pressure do not come. Intimate peace. A calm heart, a warm love, the feeling of eternal spring.

THE COLOR BLUE

Blue does not defeat but draws us towards it. Outside the sea and the sky, blue is an unknown color in nature. Blue is connected to the hereafter and shows supernatural beauty. Blue brings us into a meditative mood. Blue cools and soothes, it is the color of the moonlight. Psychologically, the color blue can be seen as the midpoint between the black of despair (the earth) and the white of hope and clarity (utopia).

BLUE

2019