As a designer, you can tell a story. You can talk about social issues, your love for something or make a statement. That’s what I like about design, the freedom to tell a story. My designs revolve around craftmanship, stratification, and detail. The items are body following and show lingerie accents. Design that could give a woman a sense of elegance and power, the independent women.
I always work from a sustainable point of view. The fashion industry is one of the most polluting industries and it is the job of young designers to make a difference here. For example, I like to work with leftover material, responsible fabrics or recycled substances. It is important for me to be responsible, in the end, we have only one earth. Sustainability should be the number one priority in the creative process.
There is no place like home. Earth is home. We must cherish it, this is the only planet we have. There is no planet B…
But then there is Mars, a planet that many scientists would like to visit. A place not liveable for humans at the moment, but in restoration to become our new earth. Researchers are looking to find us a planet B, because in all truth… If we don’t do anything about climate change there is a chance we outlive the earth.
This collection revolves around the female figure. It is about embracing womanhood and women finding their way to success. Women have been suppressed for ages but now we see some changes evolving. It is about acceptance and dressing for yourself. Dressing up as spirituality, like meditation. Women should see dressing up more as a way to enlarge their confidence.
Blue does not defeat but draws us towards it. Outside the sea and the sky, blue is an unknown color in nature. Blue is connected to the hereafter and shows supernatural beauty. Blue brings us into a meditative mood. Blue cools and soothes, it is the color of the moonlight. Psychologically, the color blue can be seen as the midpoint between the black of despair (the earth) and the white of hope and clarity (utopia).
Is it true that we lose ourselves living in modern times?
Is it true that we don’t appreciate the small things but always need bigger and better?
For ones let us use our minds!
Set free your imagination.
With this experiment, I’m trying to comprehend if the world is moving too fast?
Do people still see through their own eyes or do they see the world through digital ones?
Nowadays social media has a lot to say about beauty. There is a lot of image manipulation with the help of photoshop. This makes the ideal body not realistic for a lot of women. The corset is back again and people again people are using waist trainers to create a small waist. The ‘’image’’ influences people negatively. Some women are not happy with their shape and do everything for perfection. People are considering plastic surgery or other methods, some of them can’t stop changing themselves and have serious Botox addiction or anorexia.
Trying to change yourself has led to this concept. The concept shows the ongoing struggle with the perfectionism of humanity.
But isn’t beauty on the inside?
Inspired by the icons Frida Kahlo and Miley Cyrus, this seasonless collection is about creating discomfort. Deforming the body by combining oversized, heavy knits with a tight fitting piece.
UNCANNY pays a lot of attention to the environment, and sustainability is a big part of this collection. Recycled fabrics are cut into pieces and knitted together by hand, which is why each piece has a unique feel.
Within this project we worked together as a team. The branding, management and design departments at AMFI created a innovative sustainable brand, based on our two given icons Frida Kahlo and Miley Cyrus.
